Uh oh..... http://sketchupdate.blogspot.fr/2012/04/new-home-for-sketchup.html

"Trimble is a leading provider of advanced positioning solutions that maximize productivity and enhance profitability".  

Sounds like they're dealing with table settings at fund raiser parties?

EDIT: The table settings refer to the plates and cuttlery doesn't it? hmmm... I meant the seating arrangements? er, or the placement of little cards that tell people where to sit!